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armed with a vast archive of images captured painstakingly over two years
Anita Back
plus three essays by Tom McDonough
focus and attention to detail
The cover instead was designed in 2019 in relation to the exhibition in Leipzig
More Than Cat Food - Alberto Vieceli Photography armed with a vast archiveCats in advertising are a popular and effective tool to capture consumers' attention. With their cuteness, elegance, charm, and playful lightness, they can be positive associations with a brand or product, reinforcing its message. Their versatility and instant recognition make them an unbeatable marketing asset. This image collection showcases cats in advertisements or product packaging for watches, jewelry, cosmetics, perfume, cars, cameras, alcohol,
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